Swag in Seattle: What they're giving away (part 3 of 3)
Also prominent on the exhibition hall floor is a widespread athletics theme: lawyers crowded around a virtual golf game in one corner, a pair of young women blowing up mini soccer and footballs in the other and conversations about who lost to who are heard in passing everywhere. Among the companies offering up swag to keep their consumers fit was Stored IQ.
Who they are: An Austin-based tech company specializing in information management and IT matters and offering a variety of information classification tools.
What they brought: Bright orange frisbees for the ultimate crowd.
Why they brought it: We bring them to everything," said one of the three account executives at the booth. But have they been going quickly? "Not really," said another. "They tend to go faster at other shows, to be honest. Particularly IT shows." Does this mean the IT crowd is more physically active than the legal profession? We'll have to get back to you on that one.
